Business

Curriculum

Dr. Marilu Marcillo, Chairperson

The Business Administration Department offers a major and a minor in Business Management, Marketing Management, International Business, Esports Business and Business Analytics as well as a specialization in Esports Business.

Requirements for Business Management Major

Degree of Bachelor of Science

Nine of the required credits for the major count towards the Core Curriculum Requirements.

BA-151Principles of Management3
BA-155Principles of Marketing3
BA-240Organizational Behavior3
BA-282Leadership3
BA-315Business and Professional Communication (WI)3.00
BA-325Ethics: Business and Economic Community3
BA-458Business Strategy3
BA-496Seminar in Business Administration (Capstone)3
BA-Three BA- Electives9
CS-271Decision Support Systems 13
AC-151Principles of Accounting I3
AC-152Principles of Accounting II3
BL-161Introduction to Law & Contracts3
EC-101Macroeconomic Principles 23
EC-102Microeconomic Principles3
EC-300Stats for Business Finance & Economics3
Take one of the following 23
PO-100
Perspectives on Politics
SO-121
Introduction to Sociology
UR-151
The Contemporary City
FN-401Intro to Corporate Finance3
Total Credits60
1

May count towards the Core Natural Science Requirement.

2

May count towards the Core Social Science Requirement.

Requirements for Marketing Management Major

Degree of Bachelor of Science

Nine of the required credits for the major count towards the Core Curriculum Requirements.

BA-151Principles of Management3
BA-155Principles of Marketing3
BA-250Consumer Behavior3
BA-315Business and Professional Communication (WI)3.00
BA-325Ethics: Business and Economic Community3
BA-327Digital and Social Media Marketing3
BA-351Marketing Research3
BA-458Business Strategy3
BA-496Seminar in Business Administration (Capstone)3
BA-Two BA- Electives6
CS-271Decision Support Systems 13
AC-151Principles of Accounting I3
AC-152Principles of Accounting II3
BL-161Introduction to Law & Contracts3
EC-101Macroeconomic Principles 23
EC-102Microeconomic Principles3
EC-300Stats for Business Finance & Economics3
Take one of the following 23
PO-100
Perspectives on Politics
SO-121
Introduction to Sociology
UR-151
The Contemporary City
FN-401Intro to Corporate Finance3
Total Credits60
1

May count towards the Core Natural Science Requirement.

2

May count towards the Core Social Science Requirement.

Requirements for International Business Major

Degree of Bachelor of Science

Nine of the required credits for the major count towards the Core Curriculum Requirements.

BA-151Principles of Management3
BA-155Principles of Marketing3
BA-248Intl Bus and the Global Marketplace3.00
BA-315Business and Professional Communication (WI)3.00
BA-319International Marketing3
BA-325Ethics: Business and Economic Community3
BA-347International Management3
BA-458Business Strategy3
BA-496Seminar in Business Administration (Capstone)3
BA-Two BA- Electives 6
CS-271Decision Support Systems 13
AC-151Principles of Accounting I3
AC-152Principles of Accounting II3
BL-161Introduction to Law & Contracts3
EC-101Macroeconomic Principles 23
EC-102Microeconomic Principles3
EC-300Stats for Business Finance & Economics3
Take one of the following 23
PO-100
Perspectives on Politics
SO-121
Introduction to Sociology
UR-151
The Contemporary City
FN-401Intro to Corporate Finance3
Total Credits60
1

May count towards the Core Natural Science Requirement.

2

May count towards the Core Social Science Requirement.

 Special Notes on core curriculum Requirements

1

All BA majors are encouraged to take MA-123/MA-124 as their math requirements because many graduate programs require calculus.

Special Notes on major Requirements

1

All majors must maintain a GPA of 2.30 or higher in all of their BA and cognate courses to remain in the major and to graduate.

2

Majors are allowed to take one BA minor. Courses taken towards the minor may not count towards the major.

3

All BA majors are encouraged to participate in Co-ops and Internships

Minor Programs

Students may minor in Management, Marketing, Business Analytics, Esports or International Business by taking 18 departmental credits. It is recommended, although not mandatory, that 15 credits in cognate courses also be taken. GPA in minor must be 2.30 or higher.

Requirements for a Minor in Business Management

BA-151Principles of Management3
BA-155Principles of Marketing3
BA-240Organizational Behavior3
BA-282Leadership (cannot be double-counted)3
BA-BA Elective (any BA course - cannot be double-counted) 3
BA-Elective at the 300-level or Above (cannot be double-counted) 3
Total Credits18

Requirements for a Minor in Marketing Management

BA-151Principles of Management3
BA-155Principles of Marketing3
BA-250Consumer Behavior3
BA-351Marketing Research (cannot be double-counted)3
BA-BA Elective (any BA course - cannot be double-counted)3
BA-Elective at the 300-level or Above (cannot be double-counted)3
Total Credits18

Requirements for a Minor in International Business

BA-151Principles of Management3
BA-155Principles of Marketing3
BA-246Export Management3
BA-347International Management (cannot be double-counted)3
BA-BA Elective (any BA course - cannot be double-counted)3
BA-Elective at the 300-level or Above (cannot be double-counted)3
Total Credits18

Requirements for a Minor in Business Analytics

BA-151Principles of Management3
or CS-271 Decision Support Systems
BA-287Introduction to Business Analytics3
BA-350Operations and Logistics Management3
BA-394Industry Practices in Project Management3
EC-300Stats for Business Finance & Economics3
Select one of the following3
FN-302
Elements of Econometrics
BA-388
Intro to Predictive Analytics & Visual
MA-218
Quantitative Methods for Business
Total Credits18

Requirements for a Minor in Esports Business

SM-150History Culture and Business of Esports3
SM-285Management/Leadership- Esports Ecosystem3
PL-259Technology Society and Values3
Take three of the following courses:9
SM-255
Esports Branding and Marketing
SM-295
Credited Internships (by approval and after completing 9 other minor credits)
SM-385
Esports Sales Sponsorship & Revenue Dev
SM-395
Esports Events Planning and Management
CU-340
Sportswriting
SO-256
Sociology of Sports
Total Credits18

Esports Business Specialization

Take four of the following:12
SM-150
History Culture and Business of Esports
SM-255
Esports Branding and Marketing
SM-285
Management/Leadership- Esports Ecosystem
SM-295
Credited Internships
SM-385
Esports Sales Sponsorship & Revenue Dev
SM-395
Esports Events Planning and Management