How the US Marine Corps Enlists Big Data for Recruitment Efforts
According to this article from Advertising Age, the US Marine Corps uses publicly available voter file data to target its key demographic, 17-24 year old males: https://bit.ly/1cfhlHR.
According to this article from Advertising Age, the US Marine Corps uses publicly available voter file data to target its key demographic, 17-24 year old males: https://bit.ly/1cfhlHR.